Cantine Volpi dominates its appellation area in the Tortona Hills located in Central Piemonte north of the famous province of Asti. The Tortona area is at the center of hills that includes the appellations of Colli Tortonese, Gavi and Oltrepo Pavese. The soil is composed of fossil rich marl and sandstone, along with calcareous layers. From below, the hills dominate the plain with their steep slopes guarded by medieval castles. The vineyards occupy the steep slopes that traditionally enjoy the best microclimate. The dominant grape varieties in the Tortona area are the Cortese grape that is used for Gavi and the Barbera grape that is used to produce "Barbera". The Cantine Volpi estate now extends over about 55 acres of vineyards, mostly planted with Cortese and Barbera grapes.

Cantine Volpi is a family business that traces its roots to the end of the 19th Century. Since that time, the Volpi family has consolidated its image as the most reliable quality producer from Tortona. The headquarters is located in Viguzzolo, just outside of Tortona. The consulting enologist is one of Italy’s most renowned: Giuliano Noe. Truly, Giuliano Noe is one of the most notable enologists in the appropriate use of wood aging to arrive at the so called "new style" of wine that features rounded, structured wines with soft tannins. The use of "barriques" is essential to this "new style". The Cantine Volpi aging cellars are located outside of Tortona and contain a wide variety of stainless steel tanks, Slavonian oak barrels, and the 225 liter "barriques".